Meet Our Team

Hello! As an all-female business, based in the North East of England, we strive to empower women through our inspiring prints, luxury collections and beautiful quality designs. Our team may be small but our passion for making women feel fabulous is anything but.
Designed in the UK, by women, for women.

Zoe

Founder and Designer

Zoe

Founder and Designer

Our founder and designer Zoe began Lily Ella at her kitchen table back in 2013, after following her dreams and acting on a lifelong ambition. Zoe’s creativity blossoms when designing our latest collections, and she always thinks about what is best for our fabulous customers. Zoe has a big love for clothing, travel and holidays and spending time and going on adventures with her girls feeds her soul.

Zoe's inspiring quote

“At some point you have to choose between what is comfortable and what is calling you”

Steph

General Manager

Steph

General Manager

A member of the Lily Ella team for 7 years, Steph’s passion and drive for Lily Ella is infectious. Her day to day involves planning for up-and-coming seasons to bring you the Lily Ella collections we and our customers love. At weekends, you’ll find Steph cooking and baking exciting new recipes and enjoying time with her two boys. She loves to stay active whether it be running, yoga or paddleboarding, and is never happier than when she’s by the sea.

Steph's inspiring quote

“Those who don’t believe in magic, will never find it" – Roald Dahl

Rachel

Design, Buying and Merchandising Assistant

Rachel

Design, Buying and Merchandising Assistant

Joining us as our newest intern, Rachel is a key part of the team, assisting in all areas of the brand. Whether it’s researching into fashion trends, answering customer calls or assisting in designing the newest collections, she is certainly settling in quickly. Rachel is currently on her placement year of her Fashion Design with Marketing university course, and in her spare time she likes to explore our home city of Newcastle, go on walks and shop second hand.

Steph's inspiring quote

"All we have to decide is what to do with the time that is given to us" – J.R.R Tolkien

Natalia

Social Media Freelancer

Natalia

Social Media Freelancer

Joining us as a previous intern, Natalia has been with us for just over 2 years and is currently on her last year of a Fashion Design with Marketing university course. She plans and creates new content for our social media as well as looks into the best ways of getting our content seen across our online channels. Away from her desk, Natalia likes to discover new areas around Newcastle, support small businesses and spend time outdoors in the fresh air whilst walking her Frenchie. She loves to try exciting new foods and find new pretty places to eat at.

Natalia's inspiring quote

“It always seems impossible until it’s done”

Lesley

Garment Technologist

Lesley

Garment Technologist

Quality is at the core of Lesley’s heart and she would never let any product leave our warehouse without being thoroughly checked through by her. Precisely checking all the sizing and fits of every piece of every collection from the beginning, our customers can be confident that our styles are perfectly made to the highest quality. Outside of Lily Ella, Lesley likes to be outside in the fresh air and go for walks in the countryside with her cockapoo.

Lesley's inspiring quote

“You don’t always need a plan. Sometimes you just need to breathe, trust, let go and see what happens”

Lauren

Graphic Designer

Lauren

Graphic Designer

Our beautiful catalogue designs and advertising materials is all down to our graphics expert, Lauren. With precision and expertise, she ensures each catalogue is designed to perfection and every product is shown in the best way. Lauren has worked with Zoe ever since she graduated, but specifically on Lily Ella for just over 8 years. Away from her desk, Lauren loves exploring and walking around Northumberland, baking up delicious treats and going on holiday with her family and 2 young children.

Lauren's inspiring quote

“Age is of no importance unless you are a cheese”

Julie

Customer Services Manager

Julie

Customer Services Manager

With us since the beginning, Julie joined Zoe at the kitchen table, and has witnessed the business grow since. Ensuring our ladies receive the highest and most friendly standard of service, Julie loves to chat to our customers. She is certainly the most glamorous member of our team and loves all things fashion. Julie loves to put an outfit together, whether it be for herself or one of our customers. You’ll always find Julie trying on our newest styles to best advise our customers on fit and styling. In her spare time, Julie loves afternoons out with her friends, enjoying a nice meal with a glass of fizz or seeing a musical and planning holidays in the sunshine.

Julie's inspiring quote

“Good things come to those who wait”

Vicki

Customer Services Assistant

Vicki

Customer Services Assistant

Providing customers with brilliant service and helping for whatever the occasion, Vicki always finds joy talking to our ladies. Outside of work, quality time with her daughter and family is the most important for Vicki. She enjoys visiting new places and learn and try new things. On top of that, Vicki ensures to take time to support 2 charities close to her heart.

Vicki's inspiring quote

“You only have one life so just live it!”

Yasmina

Customer Services Assistant

Yasmina

Customer Services Assistant

As one of our newest members, Yasmina joins us whilst studying a Creative Enterprise university course. Ensuring every customers order goes through smoothly and in the most friendly manner, she is enjoying chatting to our ladies and discussing all our fabulous garments. Outside of Lily Ella, Yasmina enjoys creating social media and blog content and exploring the great outdoors. She loves to bake chocolate orange cupcakes, relax with a book and on her days off she has the most exciting task of all - planning her wedding..

Yasmina's inspiring quote

“If at first you don’t succeed, pick yourself up and dust yourself off and try again”

Ashleigh

Warehouse Manager

Ashleigh

Warehouse Manager

Super organised and efficient, Ashleigh ensures our warehouse and deliveries run smoothly whilst leading delivery operations. Attention to detail whilst sorting through new stock and picking and packing orders is something she definitely has. Outside of work, Ashleigh enjoys spending time with her two teenagers and family, as well as taking her dog, Luna, out for long walks at their favourite park.

Ashleigh's inspiring quote

“Everything happens for a reason”

Annmarie

Warehouse Assistant

Annmarie

Warehouse Assistant

Assisting in warehouse operations through ensuring that any returns are handled in the quickest manner and that all orders leave in the quickest and smoothest way possible, Annmarie wants all of our customers to receive their orders with a smile. In her spare time, it’s all about family and making every second count. Annmarie enjoys going out for meals, swimming, and bowling. She loves to go on walks to see all the beauty spots we have on our doorstep with her husband and two children.

Annmarie's inspiring quote

“Always end the day with a positive thought. No matter how hard things were, tomorrow’s a fresh opportunity to make it better”